Data broker opt-out tracker
Data brokers collect your name, address, phone number, relatives and more from public records and other sources, then publish or sell it. This is how to get off the biggest ones for free, and how to keep track, because your details tend to come back.
Start with the shortcuts
- California residents: the state's Delete Request and Opt-out Platform (DROP) sends one deletion request to every registered data broker. Brokers must process requests at least every 45 days from August 1, 2026. You verify you live in California, and give a name, date of birth and email address, which the state passes to the brokers so they can find you.
- Elsewhere in the US: a growing number of states give you a right to delete and to opt out of sale. Look for a "Do Not Sell or Share My Personal Information" link at the bottom of a broker's page, and turn on Global Privacy Control in your browser or in a privacy extension, which many sites are now required to honor.
- Marketing mail, calls and credit offers (US): donotcall.gov, optoutprescreen.com for pre-approved credit offers, and DMAchoice for mail.
- Google: Results about you finds your details in search results and lets you ask for them to be removed. This hides the search result; it does not remove the broker's page.
- Outside the US: broker sites here are less common, because GDPR-style laws give you a legal right to erasure. Use the letter generator further down.
The people-search sites
Do one or two a week rather than all at once. Many of these sites are owned by the same few companies, so one removal can cover several. Search for yourself on each first, since you only need to opt out where you are listed.
Tips that save you trouble
- Use a separate email address for opt-outs, not your main one. A forwarding alias works well. See the email alias guide.
- Never pay for removal. Every listed opt-out is free. Be wary of "verify your identity" pages that ask for a card, and never send a copy of a government ID unless you are sure the request is genuine and necessary.
- Expect to repeat this. Brokers refill their data from public records, so check again in about three months, and keep checking. The tracker shows a re-check date.
- Reduce the supply. Fewer accounts, an alias per site and less shared data mean less to collect. See settings checklists and the risk overview.
- If you are being stalked or harassed, these listings matter more, so tell the broker why if their form allows it. A local domestic-violence or victim-support service can help you do this safely.
- Paid services exist (for example EasyOptOuts, which Privacy Guides has tested). They save time and re-check for you but must be given your details. Free is fully possible.
- The longer, community-maintained list of removal links, with more brokers than we track here, is the Big Ass Data Broker Opt-Out List by Yael Grauer. It is a good place to check for changed links.
Write an erasure request
If your country's law gives you a right to erasure, or a broker has no opt-out form, send a written request. This makes a plain letter you can copy into an email. Nothing you type is sent anywhere.
The letter is a general template, not legal advice. The deadline and your rights vary by country. Tell the company in writing, keep a copy, and if they ignore you, complain to your data protection authority.
Removing your listing lowers exposure. It is a best available precaution, not a guarantee. Removal addresses come from a community list dated August 2026 and can change. More services are on the Resources page.